Two female and one male SWISS flight attendants stand with their luggage on a runway.

Demeanor and Appearance in Professional Attire

Perfectly representing your company with appropriate dress and professional appearance

Appropriate and Well-Groomed Appearance and Behavior

POSITIVELY INFLUENCE THE CUSTOMER EXPERIENCE

Employees of companies that offer services significantly influence the public image of their company through their appearance and behavior. They are the face of the company and can therefore positively influence the customer experience.

In our Demeanor and Appearance seminar, your employees will receive plenty of tips on the right wardrobe and appropriate body language. This will give them the confidence to utilize their outward appearance deliberately and in a manner befitting your company. To this end, men learn – for example – how to groom themselves in line with the modern style. In a fully equipped beauty studio, women are give comprehensive advice on business-appropriate makeup.

Our trainers are qualified in adult education and have many years of experience in training the in-flight personnel of airlines as well as other renowned companies. Additionally, the instructors of this course have also completed training or certification in the field of cosmetics.

Objective

We take an in-depth look at the rules of your uniform guidelines and/or your business dress code and practice aspects of modern etiquette, so that these may be used and applied in everyday professional settings. Additionally, the seminar delves into the most important elements of grooming for body and face. Women then practice applying business-appropriate makeup on their own. In the course, men expand their knowledge of caring for skin, beard, and nails.

Procedure

The Demeanor and Appearance seminar takes place in Zurich in a fully equipped cosmetics and hair-styling studio. The course can last from one-half to a whole day, depending on the scope and content requested.

Target Group

This course is designed for companies with employees who have direct contact with customers.

Content

Module 1: Appearance and Behavior in Professional Attire/Uniform

The first impression and its impact
How do I correctly wear my uniform/professional attire?
Tips and tricks for a confident and professional appearance in professions with customer contact

Module 2: Body language – nonverbal communication

Introduction to the world of body language
Perception and interpretation
Nonverbal communication and its components
What to watch out for when dealing with other people

Module 3: Modern etiquette

Elements from our Business Etiquette Seminar are adapted to the needs of your company, which enables the participants to confidently apply aspects of modern etiquette when dealing with your customers. Employer dress codes are also taught in this module.

Module 4: Grooming from head to toe

Applying your own natural-looking makeup
Hand and nail care
Appropriate hairstyles for women
Grooming for men
Foulards and neckties (various knots)

Course Finder

SEMINARS THAT TAKE YOU FURTHER

Use our course finder to view our seminar offers for private individuals as well as businesspeople.

Filter (2)

Service Conversion Training Airbus A220

Our Service Conversion Training prepares your cabin personnel for the type-specific characteristics of new aircraft.

Simulator Flight Airbus A220

Do you dream of climbing into the cockpit of an airplane and taking off? We can help you achieve this dream – with our flight simulators.

Perfomance Based Navigation Airbus A320

Performance-Based Navigation is primarily concerned with a departure from ground-supported navigation (VOR, NBD, ILS) and to rely increasingly on the use of satellite navigation. This course teaches participants about the specific PBN areas and requirements.